Two Roads Hits The Road

Here at Two Roads, we are committed to supporting and giving back to our local community. We created a Wellness Committee in the Fall of 2010 in order to cultivate an environment of strength and vigor for our employees. Every few months we meet to plan events that reach out and support the wellness of our community. Along with keeping our employees motivated, we are dedicated to making a positive impact on our community and in the lives of those that are less fortunate.

What did our committee do last year? Here is a list of a few of the activities:

– Two Roads Laser Tag luncheon
– We donated to a local school Choir
– Made a donation to the Relay for Life
– Donated funds to the Hebrew Academy specifically for their summer camp for Military Service Member’s children.
– We provided a masseuse to come into the Two Roads office to provide massages for our staff

What’s next?

Two Roads will be sponsoring and participating in the 2015 Long Beach Marathon and Half Marathon held on Sunday, October 11. It will be an exciting day for all participants and we will be there to support and help push you towards your goal!

You’ll Be Fine At Mile 9

We realize how important it is to stay mentally focused during this race while also making sure your body has enough fuel to cross the finish line. At mile 9, Two Roads will have a food and water station set up where you can replenish, rehydrate and recalibrate. We will provide oranges, donuts, water, and motivation!

Thank you for helping us promote a healthy environment for our community. Make sure you stop by our booth, and good luck to all participants!

Tips For Quality Teamwork


One of the most important hiring criteria for many companies is the ability to work as a team player, yet creating a team is a challenging process.  Working with team members that you have a good work relationship can make work fun!  It can boost morale, which increases productivity and leads to better results.  

Teams are made of different people with different opinions, ideas and thought processes.  Find out ways to put together this collaborative culture so that you can create a more functional, balanced and successful company.  

Set team goals. Use timelines, plans and structured content that clearly define current and future goals for the team. All the team members can share a distinct point of view.

Strong leadership: It is important to have an efficient leader who can exhibit exemplary behavior. A good team leader is one who gives importance to team goals over his individual goals and is capable of showing direction and ensuring that the team members remain focused.

Foster a creative environment. Allow team members to brainstorm in an open, non-judgmental framework that embraces the team’s diversity.

Build cohesion. Create a means of communicating that allows for easy workflow, establishes a distinct set of priorities and makes all colleagues feel included. Keeping everyone on the same playbook enables team members to focus and flourish.  Reward each other in private and in front of the entire team!  

Visualize ideas. Provide team members the opportunity to use visuals to clarify and share their ideas at the simplest level. You can do this with anything from rough sketches to full-scale presentations.

Break down barriers. Using multiple channels of communication such as email, phone and text messaging can ultimately create barriers to successful collaboration. Agree upon and enlist just one channel that allows the team to communicate efficiently and effectively.

Execute. With all of the focus on idea creation, don’t forget the most important step: acting on the good ones. Nothing will kill employees’ desire to create new ideas faster than a failure to implement existing proposals.

Effective teamwork allows individuals to use their strengths and benefit the company as a whole!

Exercise Increases Work Productivity


Exercising regularly provides many more benefits other than weight loss or staying in shape.  It improves all aspects of your life, including work productivity.  Being alert and productive at work can help you get your job done faster and make you more eligible for a promotion.  If you do not exercise regularly, you could be putting your health and job at risk.

Energy and Alertness

Exercising increases blood flow to the brain which can help sharpen your awareness and make you ready to tackle a big project.  Exercising can also give you more energy, making you feel more awake at work.  If you don’t have time to do cardio each day, set some daily goals. Take the stairs instead of the elevator or walk during your lunch break.

Mental Health

Exercising causes the brain to release serotonin that helps you feel better and improves your state of mind.  Regular exercise can help you constructively deal with stress in the work place. This can lead to improved relationships with your co-workers and a more secure future with your employer.

Illness Prevention

Regular exercise that includes power walking, running, weight lifting, swimming or jogging can help reduce your risk of developing certain types of illness and disease. This means fewer sick days at work. Exercise reduces your risk for developing type 2 diabetes, obesity, hypertension and heart disease – all of which can interfere with work productivity.

Make Exercising a Priority

Instead of viewing exercise as something you do for yourself—a personal indulgence that takes you away from your work—start considering physical activity as part of the work itself.  Get the team involved!  Go on group walks during lunch breaks.  Socializing makes exercise more fun, which improves the chances that you’ll keep doing it.

Regardless of how you go about incorporating exercise into your routine, reframing it as part of your job makes it a lot easier to make time for it. You’re not abandoning work.  You’re ensuring that the hours you put in have value.

What Is A Personal Brand And Why Do You Need One?

personal brandingIn today’s competitive job market, you need to think of yourself as a brand. Personal branding is the practice of people marketing oneself and their careers as brands. Personal Branding is about identifying and then communicating what makes you unique and relevant and differentiated for your target audience, so that you can reach your career and/or business goals. If you understand your strengths, skills, passions, and values, you can use this information to separate yourself from your competitors and really stand out. Here are a few things you can do to manage your personal brand:

  1. Be clear about the image you intend to project. If you have more than one message you run the risk of confusing people about what you are all about.
  2. Make certain your brand message is consistent across all platforms. For instance, your resume and LinkedIn profile must be in sync.
  3. Back up any broad statements with objective proof. Show numbers, dates, etc. of what you have done that backs up your claim.
  4. Keep it brief. Can you state your value proposition in 10 words or less? If not, you run the risk of being forgettable.

Branding breathes life into your career marketing and creates a vivid way to generate interest in you, helping you land a position faster and, hopefully, at a higher compensation level. Personal branding is very powerful because it sends a clear, consistent message about who you are and what you have to offer. A strong, authentic personal brand helps you become known for what you’re good at, sets you apart from everyone else, and can position you as a niche expert.



Making a Lasting First Impression

2Roads-blogsHave you ever heard your appearance and your first impression is another version of a business card? It’s true. It is said that it takes less than 30 seconds to make a first impression. Unfortunately, we all come to instant conclusions about a person the first time we see and talk with them. How do we make sure that impression is a good one?

1.  Appearance
Walk tall and do not slouch. Clothes should be pressed and in good condition. Make sure your hair is nicely combed. Your breath is to be fresh. Leave at least one foot or more as to not invade their personal space.

  1. Focus on others and not yourself
    Shift your attitude from thinking about how to be more comfortable, to how can I make others more comfortable. The person you are meeting for the first time will feel more comfortable, which leads a positive impression of you.
  2. Prepare a seven to nine second introduction of yourself.
    The key here is to condense your introduction to seven to nine seconds, not fifteen to thirty!The idea is to give the other person something that they can comment on to get the conversation going.
  3. Smile!
    Research from Princeton University shows people make snap judgments about whether or not you’re a “trustworthy” person after only 34 milliseconds of looking at your face, and further research  found that your facial expressions can influence those judgments. Simply put, smiling faces are trustworthy and make lasting, positive impressions.

Obviously, you’ll never be able to control what people think of you but you can do your part to shape the perception of you to one that is positive, enduring, and authentic.

And that brings me to the most important tip yet: be yourself.

How To Enjoy Your Summer While Working Full-Time

2Roads-blogs (1)Working a full-time job, finding time to enjoy the warm, bright summer weather can be a challenge. The days of sleeping in until 12 then spending the day at the beach on a random Tuesday are gone. Here are five tips for making the most out of your summer while working full-time.

1.Eat Lunch At The Park
When you find yourself eating out, find places with a deck, porch, or patio of some sort. Obviously, eating out every day isn’t really a feasible option for most of us, so look into alternative ideas as well. Pack a lunch and hit the park for your own little picnic.

2.Organize Office Sports
Whether it’s setting up an official office sports team or just messing around with your colleagues a few times a week, playing sports is a great way to get out and enjoy the weather. Have a field nearby? Try setting up some slow-pitch softball games. Or, see if you can get a basketball net for the office so you and a few co-workers can shoot some hoops at lunch.

3.Wake Up Early
Waking up early is an incredibly painful and unbearable experience for some of us, but waking up even an hour earlier has its benefits – especially in the summer. Go for a morning run, putter around in the garden, or watch the sunrise with a loved one. Talk about starting the day off right!

4.Bike To Work
If you are one of the lucky few that live within walking or biking distance from work, take advantage of it! Not only will you get plenty of that good, old fashion fresh air, but you will save money on gas – Always a plus!

5. Plan An Office Outing
Plan an office field trip to the beach, the park, or the pool – Just do something fun so your brains can recharge and refresh!
There are many more creative ways to enjoy your beautiful summertime weather, while continuing to work a full time job. Get out, get tan, and have fun!

Five Do’s and Don’ts of Your First Management Position

1You’ve mastered the art of meeting your deadlines, hitting your goals and accomplishing your deadlines. As a reward you’ve been promoted to a manager role. Or perhaps you eventually see yourself with that title change and increase in responsibility. Making the move from contributor to manager can be a challenging task. Stick to a few simple dos and don’ts to be the best manager you can be.


Change your focus from “mine” to “ours”

As a contributor, your time was spent entirely focused on your own priorities, goals and deadlines. However, as a manager it is essential to look at your goals as part of the team’s goals. When you’re too focused on your own work and not on the team’s work, it can make you difficult to approach.

Present a problem and a possible solution

When you’re good at your job, it’s easy to spot problems as they arise. You can see that speed bump two miles down the road. However, as a manager it’s important to always provide a solution to your problem. It is now your job to be a positive and proactive influence for your team and your organization as a whole. By being a solution-generating employee you increase your value to the organization.

Find ways to informally mentor others

If you haven’t been named a manager, look around you. Chances are there are plenty of people whom you could give a helping hand or share your expertise. Perhaps your organization has some interns. Try taking one of them under your wing, and help guide them in their work. You’ll gain attention and notice by demonstrating your leadership skills above and beyond your job description.


Assign blame

We’ve all experienced the person who throws us under the bus, and it’s awful. As a manager accountability is key. If your team fails, you have failed. Don’t waste time trying to point fingers or deflect blame. Instead, try to take responsibility and work with your team members to address the situation and create a plan for how you would alter behavior moving forward.

Forget the big picture

Your team’s priorities are important. Deadlines should be met. Task lists should be completed. However, try not to lose your vision of the big picture. Why does your team have these tasks assigned to them? What is their impact? What is the value to the business? If you answer these questions every day, you’ll not only ensure that you always understand your larger organization’s priorities, but you’ll also ensure that your team sees and understands its daily impact against those priorities.

Stick to a few simple dos and don’ts to be the best manager you can be.